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Here’s How Millennials Are Leading an $18 Billion Food Revolution

Here’s How Millennials Are Leading an $18 Billion Food Revolution


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Millennials’ changing tastes are making the most powerful food companies scramble.

The Beatles said it best: “You say you want a revolution, well you know, we all want to change the world.” It looks like Generation-Y, now the largest group of people in America, is doing just that, at least in the food industry. According to a panel at Fortune’s Most Powerful Women summit, the top 25 food and drink companies in the U.S. have lost a combined $18 billion on the market over the past five years.

That financial slide is due, in some part, to millennials, who desire transparency and are demanding customer conscientiousness from brands, according to panelist, Lifeway Foods CEO Julie Smolyansky.

“Millennials are driving a disruption in the food industry,” she said. “I think we’ll see the food industry turned on its head.”

Consumers are shopping with smartphones which allows them to research options and make better-informed decisions, panelists explained. Campbell’s for instance, suffered a decline in millennials purchasing instant cans of soup, so the company bought up organic, health food brands like Bolthouse Farms, Plum Organics, Kelsen Group, and Garden Fresh Gourmet.

So what’s the next big thing? According to Tracy Massey, president of Mars Chocolate North America, low-fat, and low-calorie is out: Instead, Millennials are simply supplementing their diet with organic, healthy foods with simple ingredients.


Here’s How Millennials Are Leading an $18 Billion Food Revolution - Recipes

Welcome to November's Label Alert. This month Prime Label is proud to debut our new refreshed Label Alert design, replacing our old logo of 25 years. Read up on the latest in Natural, GMO and "Free" claims as well as the controversial WHO report linking meat and cancer. In addition, check out our free Nutrition Facts Panel Estimator tool. It is designed to easily help industry prepare for the new NFP regulations slated to become final soon.

We at Label Alert wish you a happy Thanksgiving season!

'Natural' Food Label to be Introduced in 2016

Beginning in early 2016, the Organic and Natural Health Association will roll out a certification program that will offer a "natural" seal. The label will not be government-approved, but is rather a self-selecting way for food and drink producers to help consumers better understand their product.

The Pitfalls of Making 'Free' Claims in Food Labeling

There is growing interest in updating processed food recipes to remove artificial ingredients . Companies with reformulated products would then need to promote the advantages of the products by using statements like "free" on the food labels. There are a number of rules to be followed in order to make "free" food label claims that will be acceptable to regulators.

Meat and Cancer: Hammering at the Memo

You have doubtless heard that the International Agency on Cancer Research, a subsidiary of the World Health Organization, has concluded that processed meats are carcinogenic, and red meat in general is probably so.

Millennials are Driving an $18 Billion Food Revolution

A panel of experts at Fortune's Most Powerful Women summit say millennials are turning the food industry on its head.

Exclusive: Food Fight Continues Over GMO Labeling

The Grocery Manufacturers Association (GMA) has issued a road map to its member companies on how to comply with Vermont's precedent-setting law that requires the labeling of genetically modified organisms (GMOs), even though the powerful organization has heavily lobbied and spent eye-popping sums to fight state-by-state labeling mandates.

The Nutrition Facts Panel Estimator is the only online tool that converts your current Nutrition Panel to the new format proposed by the FDA in 2014. This easy-to-use tool will give you an idea of how this proposed regulation will impact your product.*


When the new nutrition rules go into effect, we hope you will come back to take advantage of our easy-to-use NFP Converter tool. It features every available format and easy data conversion tools.

* Please note that this format is not legal to use until the regulations become Final and all requirements are defined.


Here’s How Millennials Are Leading an $18 Billion Food Revolution - Recipes

Welcome to November's Label Alert. This month Prime Label is proud to debut our new refreshed Label Alert design, replacing our old logo of 25 years. Read up on the latest in Natural, GMO and "Free" claims as well as the controversial WHO report linking meat and cancer. In addition, check out our free Nutrition Facts Panel Estimator tool. It is designed to easily help industry prepare for the new NFP regulations slated to become final soon.

We at Label Alert wish you a happy Thanksgiving season!

'Natural' Food Label to be Introduced in 2016

Beginning in early 2016, the Organic and Natural Health Association will roll out a certification program that will offer a "natural" seal. The label will not be government-approved, but is rather a self-selecting way for food and drink producers to help consumers better understand their product.

The Pitfalls of Making 'Free' Claims in Food Labeling

There is growing interest in updating processed food recipes to remove artificial ingredients . Companies with reformulated products would then need to promote the advantages of the products by using statements like "free" on the food labels. There are a number of rules to be followed in order to make "free" food label claims that will be acceptable to regulators.

Meat and Cancer: Hammering at the Memo

You have doubtless heard that the International Agency on Cancer Research, a subsidiary of the World Health Organization, has concluded that processed meats are carcinogenic, and red meat in general is probably so.

Millennials are Driving an $18 Billion Food Revolution

A panel of experts at Fortune's Most Powerful Women summit say millennials are turning the food industry on its head.

Exclusive: Food Fight Continues Over GMO Labeling

The Grocery Manufacturers Association (GMA) has issued a road map to its member companies on how to comply with Vermont's precedent-setting law that requires the labeling of genetically modified organisms (GMOs), even though the powerful organization has heavily lobbied and spent eye-popping sums to fight state-by-state labeling mandates.

The Nutrition Facts Panel Estimator is the only online tool that converts your current Nutrition Panel to the new format proposed by the FDA in 2014. This easy-to-use tool will give you an idea of how this proposed regulation will impact your product.*


When the new nutrition rules go into effect, we hope you will come back to take advantage of our easy-to-use NFP Converter tool. It features every available format and easy data conversion tools.

* Please note that this format is not legal to use until the regulations become Final and all requirements are defined.


Here’s How Millennials Are Leading an $18 Billion Food Revolution - Recipes

Welcome to November's Label Alert. This month Prime Label is proud to debut our new refreshed Label Alert design, replacing our old logo of 25 years. Read up on the latest in Natural, GMO and "Free" claims as well as the controversial WHO report linking meat and cancer. In addition, check out our free Nutrition Facts Panel Estimator tool. It is designed to easily help industry prepare for the new NFP regulations slated to become final soon.

We at Label Alert wish you a happy Thanksgiving season!

'Natural' Food Label to be Introduced in 2016

Beginning in early 2016, the Organic and Natural Health Association will roll out a certification program that will offer a "natural" seal. The label will not be government-approved, but is rather a self-selecting way for food and drink producers to help consumers better understand their product.

The Pitfalls of Making 'Free' Claims in Food Labeling

There is growing interest in updating processed food recipes to remove artificial ingredients . Companies with reformulated products would then need to promote the advantages of the products by using statements like "free" on the food labels. There are a number of rules to be followed in order to make "free" food label claims that will be acceptable to regulators.

Meat and Cancer: Hammering at the Memo

You have doubtless heard that the International Agency on Cancer Research, a subsidiary of the World Health Organization, has concluded that processed meats are carcinogenic, and red meat in general is probably so.

Millennials are Driving an $18 Billion Food Revolution

A panel of experts at Fortune's Most Powerful Women summit say millennials are turning the food industry on its head.

Exclusive: Food Fight Continues Over GMO Labeling

The Grocery Manufacturers Association (GMA) has issued a road map to its member companies on how to comply with Vermont's precedent-setting law that requires the labeling of genetically modified organisms (GMOs), even though the powerful organization has heavily lobbied and spent eye-popping sums to fight state-by-state labeling mandates.

The Nutrition Facts Panel Estimator is the only online tool that converts your current Nutrition Panel to the new format proposed by the FDA in 2014. This easy-to-use tool will give you an idea of how this proposed regulation will impact your product.*


When the new nutrition rules go into effect, we hope you will come back to take advantage of our easy-to-use NFP Converter tool. It features every available format and easy data conversion tools.

* Please note that this format is not legal to use until the regulations become Final and all requirements are defined.


Here’s How Millennials Are Leading an $18 Billion Food Revolution - Recipes

Welcome to November's Label Alert. This month Prime Label is proud to debut our new refreshed Label Alert design, replacing our old logo of 25 years. Read up on the latest in Natural, GMO and "Free" claims as well as the controversial WHO report linking meat and cancer. In addition, check out our free Nutrition Facts Panel Estimator tool. It is designed to easily help industry prepare for the new NFP regulations slated to become final soon.

We at Label Alert wish you a happy Thanksgiving season!

'Natural' Food Label to be Introduced in 2016

Beginning in early 2016, the Organic and Natural Health Association will roll out a certification program that will offer a "natural" seal. The label will not be government-approved, but is rather a self-selecting way for food and drink producers to help consumers better understand their product.

The Pitfalls of Making 'Free' Claims in Food Labeling

There is growing interest in updating processed food recipes to remove artificial ingredients . Companies with reformulated products would then need to promote the advantages of the products by using statements like "free" on the food labels. There are a number of rules to be followed in order to make "free" food label claims that will be acceptable to regulators.

Meat and Cancer: Hammering at the Memo

You have doubtless heard that the International Agency on Cancer Research, a subsidiary of the World Health Organization, has concluded that processed meats are carcinogenic, and red meat in general is probably so.

Millennials are Driving an $18 Billion Food Revolution

A panel of experts at Fortune's Most Powerful Women summit say millennials are turning the food industry on its head.

Exclusive: Food Fight Continues Over GMO Labeling

The Grocery Manufacturers Association (GMA) has issued a road map to its member companies on how to comply with Vermont's precedent-setting law that requires the labeling of genetically modified organisms (GMOs), even though the powerful organization has heavily lobbied and spent eye-popping sums to fight state-by-state labeling mandates.

The Nutrition Facts Panel Estimator is the only online tool that converts your current Nutrition Panel to the new format proposed by the FDA in 2014. This easy-to-use tool will give you an idea of how this proposed regulation will impact your product.*


When the new nutrition rules go into effect, we hope you will come back to take advantage of our easy-to-use NFP Converter tool. It features every available format and easy data conversion tools.

* Please note that this format is not legal to use until the regulations become Final and all requirements are defined.


Here’s How Millennials Are Leading an $18 Billion Food Revolution - Recipes

Welcome to November's Label Alert. This month Prime Label is proud to debut our new refreshed Label Alert design, replacing our old logo of 25 years. Read up on the latest in Natural, GMO and "Free" claims as well as the controversial WHO report linking meat and cancer. In addition, check out our free Nutrition Facts Panel Estimator tool. It is designed to easily help industry prepare for the new NFP regulations slated to become final soon.

We at Label Alert wish you a happy Thanksgiving season!

'Natural' Food Label to be Introduced in 2016

Beginning in early 2016, the Organic and Natural Health Association will roll out a certification program that will offer a "natural" seal. The label will not be government-approved, but is rather a self-selecting way for food and drink producers to help consumers better understand their product.

The Pitfalls of Making 'Free' Claims in Food Labeling

There is growing interest in updating processed food recipes to remove artificial ingredients . Companies with reformulated products would then need to promote the advantages of the products by using statements like "free" on the food labels. There are a number of rules to be followed in order to make "free" food label claims that will be acceptable to regulators.

Meat and Cancer: Hammering at the Memo

You have doubtless heard that the International Agency on Cancer Research, a subsidiary of the World Health Organization, has concluded that processed meats are carcinogenic, and red meat in general is probably so.

Millennials are Driving an $18 Billion Food Revolution

A panel of experts at Fortune's Most Powerful Women summit say millennials are turning the food industry on its head.

Exclusive: Food Fight Continues Over GMO Labeling

The Grocery Manufacturers Association (GMA) has issued a road map to its member companies on how to comply with Vermont's precedent-setting law that requires the labeling of genetically modified organisms (GMOs), even though the powerful organization has heavily lobbied and spent eye-popping sums to fight state-by-state labeling mandates.

The Nutrition Facts Panel Estimator is the only online tool that converts your current Nutrition Panel to the new format proposed by the FDA in 2014. This easy-to-use tool will give you an idea of how this proposed regulation will impact your product.*


When the new nutrition rules go into effect, we hope you will come back to take advantage of our easy-to-use NFP Converter tool. It features every available format and easy data conversion tools.

* Please note that this format is not legal to use until the regulations become Final and all requirements are defined.


Here’s How Millennials Are Leading an $18 Billion Food Revolution - Recipes

Welcome to November's Label Alert. This month Prime Label is proud to debut our new refreshed Label Alert design, replacing our old logo of 25 years. Read up on the latest in Natural, GMO and "Free" claims as well as the controversial WHO report linking meat and cancer. In addition, check out our free Nutrition Facts Panel Estimator tool. It is designed to easily help industry prepare for the new NFP regulations slated to become final soon.

We at Label Alert wish you a happy Thanksgiving season!

'Natural' Food Label to be Introduced in 2016

Beginning in early 2016, the Organic and Natural Health Association will roll out a certification program that will offer a "natural" seal. The label will not be government-approved, but is rather a self-selecting way for food and drink producers to help consumers better understand their product.

The Pitfalls of Making 'Free' Claims in Food Labeling

There is growing interest in updating processed food recipes to remove artificial ingredients . Companies with reformulated products would then need to promote the advantages of the products by using statements like "free" on the food labels. There are a number of rules to be followed in order to make "free" food label claims that will be acceptable to regulators.

Meat and Cancer: Hammering at the Memo

You have doubtless heard that the International Agency on Cancer Research, a subsidiary of the World Health Organization, has concluded that processed meats are carcinogenic, and red meat in general is probably so.

Millennials are Driving an $18 Billion Food Revolution

A panel of experts at Fortune's Most Powerful Women summit say millennials are turning the food industry on its head.

Exclusive: Food Fight Continues Over GMO Labeling

The Grocery Manufacturers Association (GMA) has issued a road map to its member companies on how to comply with Vermont's precedent-setting law that requires the labeling of genetically modified organisms (GMOs), even though the powerful organization has heavily lobbied and spent eye-popping sums to fight state-by-state labeling mandates.

The Nutrition Facts Panel Estimator is the only online tool that converts your current Nutrition Panel to the new format proposed by the FDA in 2014. This easy-to-use tool will give you an idea of how this proposed regulation will impact your product.*


When the new nutrition rules go into effect, we hope you will come back to take advantage of our easy-to-use NFP Converter tool. It features every available format and easy data conversion tools.

* Please note that this format is not legal to use until the regulations become Final and all requirements are defined.


Here’s How Millennials Are Leading an $18 Billion Food Revolution - Recipes

Welcome to November's Label Alert. This month Prime Label is proud to debut our new refreshed Label Alert design, replacing our old logo of 25 years. Read up on the latest in Natural, GMO and "Free" claims as well as the controversial WHO report linking meat and cancer. In addition, check out our free Nutrition Facts Panel Estimator tool. It is designed to easily help industry prepare for the new NFP regulations slated to become final soon.

We at Label Alert wish you a happy Thanksgiving season!

'Natural' Food Label to be Introduced in 2016

Beginning in early 2016, the Organic and Natural Health Association will roll out a certification program that will offer a "natural" seal. The label will not be government-approved, but is rather a self-selecting way for food and drink producers to help consumers better understand their product.

The Pitfalls of Making 'Free' Claims in Food Labeling

There is growing interest in updating processed food recipes to remove artificial ingredients . Companies with reformulated products would then need to promote the advantages of the products by using statements like "free" on the food labels. There are a number of rules to be followed in order to make "free" food label claims that will be acceptable to regulators.

Meat and Cancer: Hammering at the Memo

You have doubtless heard that the International Agency on Cancer Research, a subsidiary of the World Health Organization, has concluded that processed meats are carcinogenic, and red meat in general is probably so.

Millennials are Driving an $18 Billion Food Revolution

A panel of experts at Fortune's Most Powerful Women summit say millennials are turning the food industry on its head.

Exclusive: Food Fight Continues Over GMO Labeling

The Grocery Manufacturers Association (GMA) has issued a road map to its member companies on how to comply with Vermont's precedent-setting law that requires the labeling of genetically modified organisms (GMOs), even though the powerful organization has heavily lobbied and spent eye-popping sums to fight state-by-state labeling mandates.

The Nutrition Facts Panel Estimator is the only online tool that converts your current Nutrition Panel to the new format proposed by the FDA in 2014. This easy-to-use tool will give you an idea of how this proposed regulation will impact your product.*


When the new nutrition rules go into effect, we hope you will come back to take advantage of our easy-to-use NFP Converter tool. It features every available format and easy data conversion tools.

* Please note that this format is not legal to use until the regulations become Final and all requirements are defined.


Here’s How Millennials Are Leading an $18 Billion Food Revolution - Recipes

Welcome to November's Label Alert. This month Prime Label is proud to debut our new refreshed Label Alert design, replacing our old logo of 25 years. Read up on the latest in Natural, GMO and "Free" claims as well as the controversial WHO report linking meat and cancer. In addition, check out our free Nutrition Facts Panel Estimator tool. It is designed to easily help industry prepare for the new NFP regulations slated to become final soon.

We at Label Alert wish you a happy Thanksgiving season!

'Natural' Food Label to be Introduced in 2016

Beginning in early 2016, the Organic and Natural Health Association will roll out a certification program that will offer a "natural" seal. The label will not be government-approved, but is rather a self-selecting way for food and drink producers to help consumers better understand their product.

The Pitfalls of Making 'Free' Claims in Food Labeling

There is growing interest in updating processed food recipes to remove artificial ingredients . Companies with reformulated products would then need to promote the advantages of the products by using statements like "free" on the food labels. There are a number of rules to be followed in order to make "free" food label claims that will be acceptable to regulators.

Meat and Cancer: Hammering at the Memo

You have doubtless heard that the International Agency on Cancer Research, a subsidiary of the World Health Organization, has concluded that processed meats are carcinogenic, and red meat in general is probably so.

Millennials are Driving an $18 Billion Food Revolution

A panel of experts at Fortune's Most Powerful Women summit say millennials are turning the food industry on its head.

Exclusive: Food Fight Continues Over GMO Labeling

The Grocery Manufacturers Association (GMA) has issued a road map to its member companies on how to comply with Vermont's precedent-setting law that requires the labeling of genetically modified organisms (GMOs), even though the powerful organization has heavily lobbied and spent eye-popping sums to fight state-by-state labeling mandates.

The Nutrition Facts Panel Estimator is the only online tool that converts your current Nutrition Panel to the new format proposed by the FDA in 2014. This easy-to-use tool will give you an idea of how this proposed regulation will impact your product.*


When the new nutrition rules go into effect, we hope you will come back to take advantage of our easy-to-use NFP Converter tool. It features every available format and easy data conversion tools.

* Please note that this format is not legal to use until the regulations become Final and all requirements are defined.


Here’s How Millennials Are Leading an $18 Billion Food Revolution - Recipes

Welcome to November's Label Alert. This month Prime Label is proud to debut our new refreshed Label Alert design, replacing our old logo of 25 years. Read up on the latest in Natural, GMO and "Free" claims as well as the controversial WHO report linking meat and cancer. In addition, check out our free Nutrition Facts Panel Estimator tool. It is designed to easily help industry prepare for the new NFP regulations slated to become final soon.

We at Label Alert wish you a happy Thanksgiving season!

'Natural' Food Label to be Introduced in 2016

Beginning in early 2016, the Organic and Natural Health Association will roll out a certification program that will offer a "natural" seal. The label will not be government-approved, but is rather a self-selecting way for food and drink producers to help consumers better understand their product.

The Pitfalls of Making 'Free' Claims in Food Labeling

There is growing interest in updating processed food recipes to remove artificial ingredients . Companies with reformulated products would then need to promote the advantages of the products by using statements like "free" on the food labels. There are a number of rules to be followed in order to make "free" food label claims that will be acceptable to regulators.

Meat and Cancer: Hammering at the Memo

You have doubtless heard that the International Agency on Cancer Research, a subsidiary of the World Health Organization, has concluded that processed meats are carcinogenic, and red meat in general is probably so.

Millennials are Driving an $18 Billion Food Revolution

A panel of experts at Fortune's Most Powerful Women summit say millennials are turning the food industry on its head.

Exclusive: Food Fight Continues Over GMO Labeling

The Grocery Manufacturers Association (GMA) has issued a road map to its member companies on how to comply with Vermont's precedent-setting law that requires the labeling of genetically modified organisms (GMOs), even though the powerful organization has heavily lobbied and spent eye-popping sums to fight state-by-state labeling mandates.

The Nutrition Facts Panel Estimator is the only online tool that converts your current Nutrition Panel to the new format proposed by the FDA in 2014. This easy-to-use tool will give you an idea of how this proposed regulation will impact your product.*


When the new nutrition rules go into effect, we hope you will come back to take advantage of our easy-to-use NFP Converter tool. It features every available format and easy data conversion tools.

* Please note that this format is not legal to use until the regulations become Final and all requirements are defined.


Here’s How Millennials Are Leading an $18 Billion Food Revolution - Recipes

Welcome to November's Label Alert. This month Prime Label is proud to debut our new refreshed Label Alert design, replacing our old logo of 25 years. Read up on the latest in Natural, GMO and "Free" claims as well as the controversial WHO report linking meat and cancer. In addition, check out our free Nutrition Facts Panel Estimator tool. It is designed to easily help industry prepare for the new NFP regulations slated to become final soon.

We at Label Alert wish you a happy Thanksgiving season!

'Natural' Food Label to be Introduced in 2016

Beginning in early 2016, the Organic and Natural Health Association will roll out a certification program that will offer a "natural" seal. The label will not be government-approved, but is rather a self-selecting way for food and drink producers to help consumers better understand their product.

The Pitfalls of Making 'Free' Claims in Food Labeling

There is growing interest in updating processed food recipes to remove artificial ingredients . Companies with reformulated products would then need to promote the advantages of the products by using statements like "free" on the food labels. There are a number of rules to be followed in order to make "free" food label claims that will be acceptable to regulators.

Meat and Cancer: Hammering at the Memo

You have doubtless heard that the International Agency on Cancer Research, a subsidiary of the World Health Organization, has concluded that processed meats are carcinogenic, and red meat in general is probably so.

Millennials are Driving an $18 Billion Food Revolution

A panel of experts at Fortune's Most Powerful Women summit say millennials are turning the food industry on its head.

Exclusive: Food Fight Continues Over GMO Labeling

The Grocery Manufacturers Association (GMA) has issued a road map to its member companies on how to comply with Vermont's precedent-setting law that requires the labeling of genetically modified organisms (GMOs), even though the powerful organization has heavily lobbied and spent eye-popping sums to fight state-by-state labeling mandates.

The Nutrition Facts Panel Estimator is the only online tool that converts your current Nutrition Panel to the new format proposed by the FDA in 2014. This easy-to-use tool will give you an idea of how this proposed regulation will impact your product.*


When the new nutrition rules go into effect, we hope you will come back to take advantage of our easy-to-use NFP Converter tool. It features every available format and easy data conversion tools.

* Please note that this format is not legal to use until the regulations become Final and all requirements are defined.


Watch the video: Why 70% Of Millennials Are Financially SCREWED